Monday, July 14, 2008

Interruption Science

There's a very interesting new field of study called "Interruption Science." Did you know Americans usually switch tasks every 3 minutes? Did you know that distraction is said to cost American businesses 650 billion dollars per year? Why are we a culture with attention deficiencies? Why do most Americans joke about how we all have ADD? What is focus? How can we keep better focus?

The 8 minute video clip below is a Business Week interview with Maggie Jackson who is talking about interruption science by promoting her new book Distracted. She gives a good amount of information and things to consider.

I'd love to hear your thoughts!

3 ♥ thoughtful comments ♥:

Chell said...

Hmm every 3 minutes? I don't think I last 2 minutes.

Just thought I would pop in and say hello. I read your blog but am not the best at commenting, I will do better though!!

Brittany said...

So I only lasted about 2 minutes, so what happened in the end? Were there any special effects?

Shayster said...

HAHAHA!! You two are so funny. I thought surely if *I* could make it through 8 minutes of helpful information that surely anyone else could. You know, do something for their own good--for once. *wink* :P

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